Category: Explore

Press Release – Jane Goodall’s visit to Sierra Leone

SIERRA LEONE HONORS DR. JANE GOODALL (DBE) DURING
THREE-DAY ANNIVERSARY TOUR SETTNG STAGE FOR TOURISM DEBUT

Major Announcement Expected Impacting Sierra Leone’s Conservation and Tourism Efforts

Click here for images

Freetown, Sierra Leone, February 21, 2019 – Sierra Leone will welcome Dr. Jane Goodall (DBE, anthropologist and UN Messenger of Peace), the world’s foremost expert on chimpanzees, during her three-day visit to the country, February 27 to March 1st where, 27 years ago, she was instrumental in the founding of the Tacugama Chimpanzee Sanctuary. The three-day visit highlights the emerging conservation movement in Sierra Leone as well as the country’s
re-emergence on the world stage as a sustainable tourism destination.

Tacugama, Sierra Leone’s first and only sanctuary, plays a critical role in protecting the country’s rich biodiversity, two of Freetown’s main water catchments and the critically endangered chimpanzees. Since its establishment, the sanctuary has become internationally recognized, benefiting Sierra Leone’s people through jobs, wildlife protection, environmental education, ecotourism, research and health initiatives. Dr Goodall continues to provide inspiration to Tacugama by guiding and inspiring the Sanctuary’s future.

“We look forward to welcoming back Dr. Jane Goodall,” said Her Excellency Fatima Bio, the First Lady of Sierra Leone. “Her visit allows us to share Sierra Leone’s story with the world and to revitalize the international image of our country, which is critical for the development of sustainable tourism, conservation, and economic development. The beauty of our natural diversity, wildlife and culture is also a story that we want to share.”

Dr. Goodall’s visit comes at a time when wildlife tourism, conservation, and sustainability are taking top billing on the global tourism stage. Her stature as a world-leading-conservationist, provides an important global platform for Sierra Leone’s growth as a new tourism destination. The visit will showcase the country’s sustainable tourism offerings and increase awareness of the need for conservation of these critically endangered species. It will also highlight the clear link between conservation and sustainable tourism.
Dr. Jane Goodall, founder of the Jane Goodall Institute, commented regarding her upcoming visit, “I’m looking forward to my visit to Sierra Leone and proud of the impact the Tacugama Chimpanzee Sanctuary has had on saving the country’s remaining chimpanzees while providing needed jobs for local people. I am particularly excited to meet the children of Sierra Leone and share with them my Roots and Shoots program. They are our future hope.”

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The three-day program in Freetown, capital of Sierra Leone, is as follows:

• Wednesday, February 27th – Morning – Dr. Jane Goodall tours the Tacugama Chimpanzee Sanctuary, press interview.

• Wednesday, February 27th – Evening – State Dinner hosted by Her Excellency Fatima Bio, the First Lady of Sierra Leone.

• Thursday, February 28th – 6:00 pm. – Dr. Jane Goodall Speaking Engagement hosted by Ministry of Tourism and attended by Her Excellency Fatima Bio, the First Lady of Sierra Leone – Bintumani Conference Hall.

• Friday, March 1st – Children’s March – 300 children will march from the Youyi Building to the Cotton Tree and then onwards to the British Council where Dr. Jane Goodall will address the children and talk about her Roots and Shoots program. Mayor Yvonne Aki-Sawyer will speak at this event.

Setting stage for tourism
Jane’s visit to Sierra Leone (a country known in Creole as Salone) comes at the perfect time as the destination prepares to reintroduce itself on the world tourism stage. Most people continue to associate Sierra Leone with its troubled past, so the goal now is to propel the destination into the future, showcasing the results of the its transformation into the next “must visit” location for both leisure and business travelers.
“We are excited to show our “only-in-Sierra Leone” offerings, many of which will surprise world travelers,” said Mrs. Memunatu Pratt, Minister of Tourism, Sierra Leone. “Sierra Leone offers world class beaches, stunning endemic wildlife, rich culture and historical sites, adventure travel, exquisite local cuisine, and a warm and welcoming people, that make our country one of Africa’s most promising new tourism destinations.”
Sierra Leone has one of the highest densities of chimpanzees in the wild anywhere in the world. Adventure travelers can also find little-seen wildlife such as the endangered Diana monkey in the forests of Tiwai Island on the Moa river, three types of colobus monkeys, rare birds and pygmy hippos.
Sierra Leone recently opened a new Tourist Information Office in the capital city of Freetown, near the historic Cotton Tree, the oldest cotton tree in Freetown or possibly in the world and synonymous with freedom of the earlier settlers. That and the launch of a new Tourism In-Flight Traveltainment Magazine and investment in infrastructure are seen as important steps forward for the sector.

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Sharing tourism assets
To begin to showcase all this incredible country has to offer to the world, Michaela Guzy, Executive Producer, Director, Writer, Influencer and On-Air Talent for OTPYM (Oh The People You Meet), and David DiGregorio, founder of CornerSun Destination Marketing, will be in Sierra Leone to cover the series of Jane Goodall events. Michaela will capture on film, the wildlife, beaches, people and natural offerings of this relatively undiscovered country. The film will be shown at a special screening in New York City in early spring, to set the stage for Sierra Leone’s tourism renewal in 2020.
“The Jane Goodall visit, and announcement provides us with an amazing first-hand opportunity to show the combination of a rich conservation history and unknown adventure experiences visitors can eventually enjoy,” said Guzy. “We are sierraously excited to share the secrets of Sierra Leone with the world, and who better to introduce Sierra Leone as a sustainable tourism destination than Jane Goodall?”
For more information, contact: The National Tourist Board of Sierra Leone info@sierraleonenationaltouristboard.gov.sl or info@ntb.gov.sl.

About Sierra Leone
With its palm-fringed beaches, breathtaking mountains, tropical rain forests and vibrant culture, Salone is one of West Africa’s most alluring destinations.
About Jane Goodall Institute
The Jane Goodall Institute (JGI) is a global community conservation organization that advances the vision and work of Dr. Jane Goodall. By protecting chimpanzees and inspiring action to conserve the natural world. JGI improves the lives of people, animals and the environment. Founded in 1977 by Dr. Goodall, JGI makes a difference through community-centered conservation and the innovative use of science and technology. JGI works closely with local communities around the world, inspiring hope through the collective power of individual action. Through Roots & Shoots, JGI’s youth-led community action and learning program, young people in nearly 80 countries are acquiring the knowledge and skills to become compassionate conservation leaders in their own backyards.

 

About the Chimpanzees
Chimpanzees are flagship species for tropical forests and woodland areas and play a key role in maintaining the health and diversity of their ecosystems, and their decline and potential extinction may precipitate the decline of other culturally, economically and or ecologically important species.
Media Contact:
Elisa Fershtadt, Public Relations
CornerSun Destination Marketing LLC
Email: elisa@cornersun.com/Telephone: +1 917-88-6554
www.cornersun.com

Click here to download Press Release on Jane Goodall’s visit to Sierra Leone

WTM DAY ONE – UK tour operators and media gurus request to visit Sierra Leone on farm trip

World Travel Market amassed thousands of Exhibitors, Trade visitors, and a cohesive B2B networking. On the 5th of November, which happens to be the first day of the Trade fair, Sierra Leone commenced the trade fair with a well-organized Press Conference, which gathered quite a number of top travel writers, journalists, key Tour Operators and top officials of the Sierra Leone High Commission UK. This Conference was timely and needed to be held as Sierra Leone needs to position as a destination that is ready for business.

However, the Press Conference was hosted to ensure journalists and as well tour operators were given the first-hand information relating to accommodation, destination safety, airfares, water transportation, Tourism assets potentials and readiness of Government in partnering with the right investors to achieve these slated targets.

The Hon. Minister of Tourism and Cultural Affairs gave a resounding speech that pulled the Journalists and Tour Operators to request for a Familiarization Tours to Sierra Leone in few weeks ahead.

With a short but powerful presentation, from the new Tourism Rep Tim, he showcased Sierra Leone by just sliding high-resolution Tourism pictures, which captured the minds and hearts of these Tour Operators. Tim was able to introduce a new Tourism campaign slogan ” Sierraouisly surprising” Just after the Press Conference delegates processed to the booth for further meetings and networking. Finally, a new organization for AFRICA was launched at the Trade Fair called ATB African Tourism Board, where the Minister made a keynote address, on the timeliness and implored the team head, that this ATB must serve its purposes.

Stay connected for more updates
Kai B. Saquee

 

Exploration of the touristic potentials of Bonthe Sherbro Islands

Officials from the Ministry of Tourism and Cultural Affairs, the National Tourist Board and the Monuments and Relics Commission in collaboration with Citizens for Sustainable Tourism have completed an assessment of the touristic potentials of Bonthe Sherbro Islands.

Led by the Director of Tourism in the Ministry of Tourism and Cultural Affairs, Mohamed Jalloh, the team visited the pristine Turtle Islands, Victoria and Mania Islands and the vast stretch of cheppo beaches.

The team notes the urgent need to develop the Islands with a view to harnessing the socio-economic gains for national development.

Sierra Leone’s Minister of Tourism and Cultural Affairs, Madam Memunatu Pratt is desperate to overall the entire tourism infrastructure in the country.

“The vast array of Islands are some of the best you can get anywhere in the world.” noted Paramount Chief Chernor Amidu Ashun Ngabay of Dema Chiefdom,  Bonthe District.

 

In love with Nyangai

By Mohamed Faray Kargbo

 

It is not often that one has the opportunity to go to distant places and meet new acquaintances. So whenever such circumstances present themselves, one must do everything humanly possible to grasp and hold it firmly.

I first met Nyangai on Saturday 6th October, 2018 when the Ministry of Tourism and Cultural Affairs, Monuments and Relics Commission and the National Tourist Board made a visit to Bonthe Sherbro Island to assess the touristic potentials of the district with a view to exploiting it for national advancement.

The two hour watercraft ride from Bonthe Island to the Turtle Islands meant nothing to me considering the beauty of this God-given nature. For once, I couldn’t convince myself that the likes of Nyangai existed in Sierra Leone.

 

The palm trees, foliage and shrub on this tiny island are systematically positioned such that one is forced to love her at first sight. The pristine, white and shiny beaches connived with the huts, local boats, freshwater and ocean to produce a compelling spectacle. One hasn’t got an option but to love Nyangai.

Nyangai like the rest of the islands that constitute the Turtle Islands is extremely beautiful.

It was not long enough that I realized that each of the turtle-shaped islands is unique in their own way. The twin islands of Nyangai and Nyankai marry on low tides only to divorce on high tides.

“Whoooosh……….Whooosh” The calming sounds of the waves and the friendliness of the few inhabitants compete to steal our attention. Coconut was served even before we could alight the boat. This was why I fell in love with Nyangai.

Arguably some of the most pristine beaches in the world, the turtle-shaped islands offer an unparalleled opportunity for human beings to interact with nature.

Strategically located in the South-western coastal areas of Sierra Leone, this group of islands lie unexplored.

Due to its gritty sand, cool salty water, gentle wind, soft scratch of waves overlooking the blue sky; I reluctantly left the Cheppu beach which stretches to neighbouring Liberia.

Although, frequently exploited by foreign tourists, the communities, mostly poor people, sit on treasures that could easily transform their socio-economic status.

From Hoong to Sei, Baki to Moti, the islands are sights-to-behold, beautiful, pristine, clean and breath-taking.

They offer an enviable opportunity for tarpon or game-fishing, bird watching and expedition.

 

Any tourist investor who explores the Bonthe Sherbro Islands is sure to show interest in that area. Once attractive tourist investment areas, the challenging period of Sierra Leone’s history led to the decline in touristic activities in those areas.

The Ministry of Tourism and Cultural Affairs and the National Tourist Board must speedily continue the process already initiated. Bonthe Island can boom the economy of this country.

 

“For far too long Bonthe Sherbro Island has been neglected, under the new Direction we cannot allow that to continue.” concluded Memunatu Pratt, the country’s Tourism and Cultural Affairs Minister.

 

As I conclude this piece, one thing is clear, that my love for Nyangai remains intact.

 

Education and Outreach Unit

Monuments and Relics Commission

23 Pultney Street

Freetown

www.mrcsl.org

Email: info@mrcsl.org