Year: 2018

Miss Sierra Leone 2018, Sarah Laura Tucker at the IFTM Top Resa Trade Fair and Exhibition

Sierra Leone at the IFTM Top Resa Trade Fair and Exhibition. Miss Sierra Leone 2018, Sarah Laura Tucker already doing the magic to woo investors to do tourism business in Sierra Leone.

The French Expo started today Tuesday 25th September, 2018 with tourism professionals and businesses exhibiting their products and services.

Ministry of Tourism and Cultural Affairs and National Tourist Board launch Adopt-A-Booth for youth/women’s empowerment

By Mohamed Faray Kargbo

The Vice President of Sierra Leone has launched the Adopt-A-Booth Project.

Dr. Mohamed Juldeh Jalloh admonished users to ‘use the booths to sell good things’ while disclosing that he felt honoured to be part of the rebranding revolution of the tourism industry.

The event which was done at the Family Kingdom, Aberdeen on Thursday 13th September, 2018 attracted key stakeholders in the tourism and hospitality industry.

Initiated by the Ministry of Tourism and Cultural Affairs and the National Tourist Board, the project will not only transform the beach front but also provide jobs for youths and women.

“We want businesses to adopt booths to specifically support youths and women who may not have the resources to construct such booths.” remarked Memunatu Pratt, the Minister of Tourism.

Concerned about the deteriorating status of Sierra Leone’s beaches, she assured that the project would link businesses to the creative sectors such that the country’s beaches would be sights-to-behold.

Haphazard, unplanned and unregulated booths have occupied the beach front for far too long.

Mayor of Freetown, Yvonne Aki-Sawyer promised to partner with the Tourism Ministry to make Freetown an attractive tourist destination. “The beaches we take for granted, take the breath of tourists away.” she concluded.

Once a preferred tourist destination, international tourist arrivals dropped considerably following the outbreak of civil war in Sierra Leone.

“We have an opportunity to rebrand Sierra Leone but we need to cooperate and mobilize the key players.” Deputy Minister of Information, Solomon Jamiru averred.

Fatmata Abe-Osagie, Acting General Manager of the National Tourist Board says there were four categories of support: the Diamond which goes for Le 50m, the Gold-Le 33m, the Silver-Le 19m and general donation for the project.

Adopting-a-booth to improve livelihoods can be a daunting task for Aberdeen community’s poor youths and women.
The launch of the project is a dream come true for the Parliamentary Representative of Constituency 131, Hon Rahman Coker.

Director of Tourism, Mohamed Jalloh called for private public collaboration to alleviate the plight of adopting such booths stressing that ‘tourism is one of the growth sectors.’

“This is a laudable idea, we will make the necessary legislation to improve tourism and develop Lumley beach to international standards.” says Hon Tom Issic Tucker, the Chair of the Parliamentary Committee on Tourism and Cultural Affairs.

Few institutions like the Rokel Commercial Bank, Sierra Leone Commercial Bank and Ministry of Information and Communications have already shown commitment to adopt a booth.

With unwavering political commitment and a multifaceted approach to development, tourism could once again be the engine of economic growth in Sierra Leone.


Adopt a Booth to empower Youth, Women for Sustainable Tourism Development and Promotion.

Launching on Thursday 13th September, 2018, at 10:00 a.m at the Family Kingdom, Lumley Beach Road, Aberdeen, Freetown.

Organised by: The Ministry of Tourism and Cultural Affairs and the National Tourist Board of Sierra Leone


Today on the 11/09/2018 the prestigious AYV hosted the well aufaut Minister of Tourism and Cultural Affairs as she informed the general public about the Adopt a booth theory and launch on the 13th September 2018 at 11:30 at the famous Family Kingdom Resort….amongst the random questions she nailed was based on: Beach safety and security, demolition, sustainability, replication of the adopt a booth to beaches, tourism policy related issues, marketing and rebranding the destination. The Minister poised a stronger position on the above issues and responded accordingly as wise viewers passive through. Finally she encourage the general public to exhibit collaboration and willingness to work and foster peace and security along tourism potentials areas.  As she concludes she implore investors, corporate houses, traders and interested citizens to express interest in the adopt booth.


UN Climate Change Conference – Bangkok 4 to 9 September 2018 Second part of the forty-eighth session of the Subsidiary Body for Scientific and Technological Advice (SBSTA 48.2) Second part of the forty-eighth session of the Subsidiary Body for Implementation (SBI 48.2) Sixth part of the first session of the Ad Hoc Working Group on the Paris Agreement (APA 1.6)

The team from Sierra Leone- Mr. Gabriel Kpaka Deputy Director-General and UNFCCC National Focal Point Sierra Leone Meteorological Agency Ministry of Transport and Aviation Mr. Albert Harrison Harvey Finance Manager Sierra Leone Tourism Board, Mr. Sellu McCarthy Assistant Director Finance Ministry of Finance Mr. Abdul Bakarr Salim Deputy Director Climate Change Secretariat Sierra Leone Environment Protection Agency Ms. Cyrillia S.O Wilson Admin and Human Resource Manager Tourism Sierra Leone Tourism Board

Climate finance refers to local, national or transnational financing—drawn from public, private and alternative sources of financing—that seeks to support mitigation and adaptation actions that will address climate change. The Convention, the Kyoto Protocol and the Paris Agreement call for financial assistance from Parties with more financial resources to those that are less endowed and more vulnerable. This recognizes that the contribution of countries to climate change and their capacity to prevent it and cope with its consequences vary enormously. Climate finance is needed for mitigation, because large-scale investments are required to significantly reduce emissions. Climate finance is equally important for adaptation, as significant financial resources are needed to adapt to the adverse effects and reduce the impacts of a changing climate.

In accordance with the principle of “common but differentiated responsibility and respective capabilities” set out in the Convention, developed country Parties are to provide financial resources to assist developing country Parties in implementing the objectives of the UNFCCC. The Paris Agreement reaffirms the obligations of developed countries, while for the first time also encouraging voluntary contributions by other Parties. Developed country Parties should also continue to take the lead in mobilizing climate finance from a wide variety of sources, instruments and channels, noting the significant role of public funds, through a variety of actions, including supporting country-driven strategies, and taking into account the needs and priorities of developing country Parties. Such mobilization of climate finance should represent a progression beyond previous efforts.



Since the introduction of the cleaning exercises by the HE. The President, the Minister so far has shown the correct and timely inventions, together with her keep on toes team members, ensuring the dreams of making Sierra Leone a tourist destination once again revamp. This is so far been visible by the very involvement of the proactive Minister of Tourism in this cleaning along the coastal lines beaches. The Ministry and The Board has so far use this cleaning exercises as better approach in creating the right awareness needed for communities who has less knowledge about their responsibility and roles as custodians of these touristic sites countrywide.


Sierra Leone is part of 150 speakers, culture ministers and artists gather from around the globe as Edinburgh International Culture Summit opens in World’s Leading Festival City.

  • 44 Ministerial and Cultural Policy delegations arrive at the Edinburgh International Culture Summit including from Sierra Leone, the USA, Singapore, Rwanda, New Zealand, Brazil, France, Saudi Arabia and the Ukraine.
  • Over 80 artists, influencers, practitioners and researchers from countries including Denmark, South Africa, China, Romania, India and Italy.
  • Scotland’s First Minister Nicola Sturgeon MSP and Prime Minister of the UK, Theresa May MP (via video) address the opening session.

For its 4th edition this year the Summit addresses three key areas; Culture in a Networked World, Culture and Investment and Culture and Wellbeing.

This year’s Summit 2018 gives Ministers and senior policy-makers the opportunity to work in collaboration with artists and practitioners and share global best-practices to develop effective policies and a lasting impact, on humanity and environments.

The Edinburgh International Culture Summit is a collaboration between the British Council, Edinburgh International Festival, Scottish Parliament, Scottish Government and UK Government.

Scotland’s First Minister the RT Hon Nicola Sturgeon MSP said: I’m delighted that this year, more than 150 artists, policy-makers, producers and thinkers – from over 40 countries – are taking part. Their presence here speaks to our shared belief that culture is of central importance to any society.  It also demonstrates our shared commitment to improve the way we support, develop and promote our cultural sectors.”

Prime Minister, The Rt Hon Theresa May MP said: “It is fitting that this city plays host to the world’s largest gathering of Culture Ministers. This Summit is an incredible opportunity for everyone here to share their experience and to look at policy ideas and interventions.”





African Tourism Ministers Stress the Importance of Correct Tourism Measurement for Improved Policy

Tourism Statistics: A Catalyst for Development’, was the theme of this year’s seminar in the context of the 61st Meeting of the UNWTO Commission for Africa (Abuja, Nigeria, 4-6 June). The meeting included a ministerial dialogue on the importance of tourism statistics under the topic “Better measure, better manage.

The Commission for Africa attracted 18 tourism ministers from the region and key tourism stakeholders from 36 countries. Participants underscored how tourism projects can

contribute to poverty alleviation, the importance of finding innovative approaches to developing tourism in the region, and the need to find and foster new partnerships and resources to develop the sector.

Against the backdrop of the growth of international tourism in Africa, tourism’s overall economic impact needs to be measured accurately in order for tourism strategies to effectively contribute to national economies. The ministerial dialogue addressed the significance of collecting and compiling quantitative and qualitative data, as well as the importance of commitments from national stakeholders and institutional partnerships for a rigorous tourism statistics system.

“The priorities of my mandate have been formed by listening to the needs of our member states and include the crucial targets of creating more and better tourism jobs, improving tourism education and fostering innovation”, said UNWTO Secretary-General, Zurab Pololikashvili. “We need to build tight links between public and private sectors for tourism to transform growth across the continent, and for the benefit of its people”, he added.

The meeting was attended by the President of Nigeria, Muhammadu Buhari, who stated that “Nigeria has great potentials for tourism and investment”, underscoring the relevance of the sector, both regarding its contribution to sustainable development and its role to further diversify the economy and inc

release social resilience.

In this context, the need for establishing a Statistical Framework for the Measurement of Sustainable Tourism (MST) was addressed. This Framework includes environmental, social and cultural tourism components geared towards achieving the 17 Sustainable Development Goals of the 2030 Agenda for Sustainable Development.

The next African Commission meeting will take place during the second quarter of 2019.

Minister of Tourism and Cultural Affairs meet with Tourism Stakeholders

In its continuous strides to put Sierra Leone tourism on good footing, the Ministry of Tourism and Cultural Affairs and The National Tourism Board had the first stakeholders meeting for the tourism sector, at the Ministry of tourism conference room. This meeting was called to abreast the private sector partners on developments and approaches for the development of the sector.

The Deputy Director of Tourism called the meeting to order, while the Permanent Secretary chaired the meeting, highlighting the purpose of the gathering, in the end, he introduced the newly appointed Acting General  Manager- for National Tourist Board. He further explained that the new direction has a lot to do in terms of sectoral reform, he said that could be possible if the private sector can give their fullest support to the ministry, national tourist board and the government.

The newly appointed Acting General Manager Madam Fatmata, stated the relevance of the private sector to Sierra Leone’s tourism. That its high time they should be onboard and follow correct practices and law-abiding especially with tourism codes of ethics that will once list Sierra Leone as a tourist destination.

The Director of Tourism Mr. Mohamed Jalloh, first thanked the participants for showing up. He further said the call for the meeting is in Continuation to the new direction using Tourism to diversify the economy, he drew the attention of the audience that Tourism is a pivot tool, to revive the sector to reach key benchmarks in total development in the tourism sector. This he assured the audience has a better and stronger multiplier effect on economies and families direct and as well indirect benefits, so the Director encouraged the owners of the establishment to stay up with payments.

Mr. Sylvanus Nyandemor, Roy hotel made his concerns as an investor:  they are up to the task in payments of taxes but their problems with electricity and water facilities are poor, and this cry has been long, but they now hope the new minister will spare head these challenges once and for all. He concluded by raising his strong points on the alarming fees of EPA on hotels, should be looked into for further deliberation on Clarification of these fees especially the consultancy fees.

Mr. James Marka congratulated the new Minister and the acting General Manager, he advised the Minister to pay attention to robust marketing to attract the new markets and maintain old ones.  He ended up pinned pointing on Destination cost to be looked into if we are considering a quick change.

Madam Isha Bangura a seasoned developer, throw lights on beach ambiance especially with structures and hygiene that are not keeping up with measures, but she called on the Minister to step up with the correct code of practices, to monitor these structures to follow the rules.

The Acting General Manager au-fait the participants, that with the correct leadership and vision she implored them to hold firm and be collaborative in ensuring they work and walk on the smooth path.

The Minister of Tourism Dr. Memunatu B.Pratt and the Acting General Manager National Tourism Board Madam Fatmata called on all tourism stakeholders these include: Hotels, Restaurants, Bars, Casinos and similar related establishments countrywide at the Ministry of Tourism and Cultural Affairs Kingharman Road Freetown. The meeting with these key stakeholders centers around the way forward as in encouraging them the Acting General Manager built the foundation for the meeting, stating out the role of the private sector and the Government taking the right approach in addressing the challenges in the tourism sector.

Finally,   the Minister said that the lack of sector governance, is a real challenge poised, but this time she assured that the roadmap is clear and robust actions with line ministries on visas, ticketing, environment, water and sanitation, electricity and others will soon be earnest. But in doing these responsibilities she called on owners to pay dues, which will serve as an engine to fast-track the above issues, the Minister emphasized that defaulters must comply within 14 working days ultimatum which ends on the on the 5thof July 2018.